本文是留学生assignment代写范例，题目是“UK Membership of the European Union - Impact on Tesco's Business（英国加入欧盟-对乐购业务的影响）”，这篇报道将解释欧盟的作用，并描述英国的欧盟成员国身份对Tesco的影响。一系列重要的全球因素对Tesco运营的影响也将被描述，接下来是对欧盟环境变化和全球因素对Tesco的影响的评估。像Tesco这样的组织可以进入连接各经济体的欧洲市场，这对它们产生了影响，因为它们不需要向其他成员国支付任何关税或消费税。这对Tesco有影响，因为他们的费用更少，能够更自由地交易。这种商品的自由流动降低了欧盟内部企业的成本，也降低了欧盟以外与欧盟进行贸易的国家的成本。
This report will explain the role of the European Union and describe the impact which UK membership of the EU has on Tesco. The impact which a range of significant global factors have on the operations on Tesco will also be described followed by an assessment on the impact of changes in the EU environment and global factors on Tesco.An organisation such as Tesco has access to the European market that links economies and this has an impact on them as there is no need to pay any customs or excise charges to other member states. This has implications for Tesco as they have less expense and are able to trade much more freely. This free movement of goods has decreased costs for businesses within the EU as well as reduced costs for countries outside the EU that trade with it.
Different European factors have different influences on the UK economy as the UK is currently a part of the European Union at the minute. As the EU affects the UK economy, different businesses such as Tesco are also affected and this will be looked at below.The European Council was formally founded in 2009 and this helped to draw all the strengths of the different states together. This then resulted in the Lisbon Treaty being signed which was set up to enhance the efficiency and legitimacy of the Union and to improve the coherence of its action. This then allowed the EU to work more effectively and effectively and allowed the free movement of people, goods and services throughout all member states. This affected Tesco positively as they were able to buy and sell goods and services freely as well as source labour from other EU countries without any problems.
1.Performance of European Union economies欧盟经济体的表现
The EU encourages its 28 member states to work closely together through the single market as this means that as they do so, the economies of individual countries such as Ireland, UK and Spain for example are more closely linked. As of April 2017, 19 of the 28 EU countries use the Euro as their currency which means there are no exchange rate fluctuations between them. As Tesco is primarily based in the UK they use GBP and so the value of the current currency is less. This impacts on Tesco as it means that they perhaps cannot afford to buy some products as cheaply as they would like from other EU countries due to the decreased value of the pound. This would mean that Tesco’s expenses rise and profits may also be negatively impacted as a result.
The EU has encouraged its 28 member states to work closely through the single market and as time has passed by the counties have become more closely linked. The performance of a lot of EU countries has greatly reduced in recent years. They have built up huge deficits.
This led in 2008 to a group of economies in the EU being referred to as PIGS (Portugal, Italy, Greece and Spain) as they had large deficits and high levels of unemployment. More recently Ireland has joined the group and it now has become PIIGS.
Different countries within the EU have very different economies as some do well and others have huge debts and financial deficits. In 2008 a group of economies in the EU were grouped together as they had large deficits and high levels of unemployment. As of 2017, some of the most competitive EU economies include Switzerland, Germany and the Netherlands.
There are many different European policies that affect UK businesses such as Tesco. Some of these will be:
Agriculture – The Common Agricultural Policy (CAP) was developed by the EU and was set up to benefit its members by encouraging the production of safe and high quality food, supporting the upholding of rural communities and giving farmers incentives to have a good corporate responsibility for the environment. The CAP aims to make sure there is sustainable agricultural production in the EU that ultimately helps the economic and social environment of the union. In the EU, agricultural land represents a large part and so it is important to ensure that sustainable agricultural production takes place from not only an economic point of view, but also an environmental and social point of view.
This policy impacts Tesco as they must follow procedures to ensure they are selling food which is safe, of high quality and which was produced in line with protecting the environment. Tesco are also impacted by the CAP as they trade within the EU and to have a good brand image, must show that they follow guidelines set by the CAP as this will give them a good image in terms of corporate social responsibility. Tesco may be further impacted as they follow strict guidelines of suppliers they can and cannot have as well as ways in which they source their goods.
Business, growth and employment – The European Commission (EC) works with the 28 EU member states to help achieve business success, growth and employment The EC will look at ways to invest and grow that are smarter and greener. The EU has policies in place which promote employment and schemes that support countries to develop and grow. Examples of policies that support business growth and opportunities for employment include Enterprise and Industry policies which are developed by the EC.
This policy impacts Tesco as they may be given grants to help them become greener and grow faster which would help them, other businesses and the economy. Tesco may also be impacted by this policy as they become more supported with employment schemes and apprenticeship schemes by the EC to help reduce unemployment. This helps Tesco to acquire new staff cheaply which helps them cut costs, increase profits and grow much quicker.
Education – As well as business, growth and development, the European Commission also sets out policies in relation to education within the 28 member states. The European strategy in relation to education and training identifies different strategic objectives which include
3.European Monetary Union (EMU)欧洲货币联盟(EMU)
All 28 member states of the EU are linked into the Economic and Monetary Union either by being within it or being affected by it. Countries that trade in euro are known as the ‘euro zone’. As of May 2017, 19 of the 28 EU member states use the euro as their currency and enjoy the benefits of it. The benefits to member states of being part of the EMU are that there is enhanced economic stability throughout the EU. The UK has always had opt-out with regards to the euro zone and due to referendum vote in favour of Brexit in 2016; it is now looking as unlikely as ever. There are a number of potential arguments for and against the UK joining the EMU which will be looked at below.
欧盟所有28个成员国都与经济与货币联盟(Economic and Monetary Union)联系在一起，要么是联盟成员，要么是受其影响。使用欧元进行贸易的国家被称为“欧元区”。截至2017年5月，欧盟28个成员国中有19个国家使用欧元作为本国货币，并享受欧元带来的好处。加入欧洲货币联盟对成员国的好处是，整个欧盟的经济稳定性得到了增强。由于2016年的全民公投支持脱欧，英国一直选择退出欧元区;现在看来，这和以往一样不太可能。支持和反对英国加入欧洲货币联盟的潜在理由有很多，下文将对此进行分析。
4.World Trade Organisation (WTO)世界贸易组织(WTO)
The World Trade Organisation was set up in 1995 and is made up of 164 member governments. The purpose of the WTO is to promote trading and to sort out any disputes. It tries to help countries to negotiate trade agreements and thus boost the development of all countries. There are ten benefits that the WTO associates with trade across the world and these include. This factor works to achieve higher living standards, full employment and sustainable development. This has implications for Tesco as there is a society which has higher rates of employment and so higher disposable income to be spent with Tesco. This allows Tesco to have customers who spend more which increases their revenue and subsequent profits.
The WTO also impacts Tesco as it promotes free trade and this cuts the cost of living which again increases the disposable income which people have to spend in stores such as Tesco, giving Tesco the opportunity to have a more affluent customer base which ultimately leads to higher profits for the business.
A trading bloc is a group of countries that work together in an attempt to increase trade amongst one another and to take advantage as a group from economic benefits. Trading blocs can make trade with other countries not inside the trading bloc much more difficult. Examples of trading blocs would be the European Union (EU) and the North American Free Trade Agreement (NAFTA) which supports trade between the United States, Canada and Mexico and so fees and other charges are reduced which makes free trade easier. Just like this, the EU acts as a trading bloc and allows some other countries to work with it to trade more easily.
The EU trading bloc impacts Tesco positively in the UK as they are able to trade much more freely and cheaply with other countries inside the same trading bloc. They can benefit from cheaper importation costs and source their products more cheaply from suppliers in other countries. This can help Tesco reduce their costs and increase their profits too.
6.Stock market fluctuations股票市场的波动
Stocks and shares are traded throughout the world through different stock exchanges that exist in different countries. An example of a stock exchange in the UK is the London Stock Exchange. As trade is now much more global as it was years ago and investors try to make as much profit as they can fluctuations in the value of stocks and shares in one country can have a huge impact on those in another. Daily stock market movements are largely based on the laws of supply and demand. This means that stock prices will tend to appreciate in value as demand perks up and the supply of stocks for sale decreases. Conversely, if demand for a particular product is low and the supply or volume of stocks for sale in the marketplace is high, prices will tend to decline. The economic recession in 2008 caused huge fluctuations in the stock market as people sold shares they no longer wanted to invest in as companies were not performing as well.
Stock market fluctuations impact on Tesco both negatively and positively. If Tesco share prices fall, more people buy them which can generate revenue for the company as more people buy into the company. This can help them generate capital and help them grow. However, if Tesco do not perform well, people may sell their shares and as a result the company doesn’t bring in as much and here revenue may begin to fall and business operations are negatively affected such as the ability to pay suppliers or maintain stores.
This report successfully explains the role of the European Union and describes the impact which UK membership of the EU has on Tesco. The impact which a range of significant global factors have on the operations of Tesco was also described. The report then went into an assessment in great detail of the impact that changes in the EU environment and global factors have on Tesco.